Times Online
Our Homes Today
Rural Living
Home
News
Blogs
Features
Awards
About Us
e-newsletter
Directory
A word from the editor's desk
Ten questions in ten minutes
As We See It
Dining
Getting the Message Across
Internet Stuff
Investment Clues
Business Growth Law Focus
The Business Maverick
Held in Trust
The IT Report
Spotlight
My business my way
Archives
Southern Focus
Northern Focus
Western Focus
Business Expo
Business Branding & Gifts
Business Technology
Design, Print & Packaging
Training & Education
Pride In Print
Politics
Meetings & Conferences
Chill Out
Bucking The Trend
Entrepreneurial Expose
Human Resources
Westpac Waitakere Business Awards
Westpac Manukau Business Excellence Awards
Westpac Enterprise North Shore Business Awards
Vero Excellence In Business Support Awards
Air New Zealand Auckland Export Awards
Best of the Best
EEO Trust Awards
Franchise Awards
Other Awards
Contact Us
Accounting & Legal
Design
Commercial Property
Dining & Catering
Motoring
Meetings & Conferences
Print & Packaging
Training & Education
Retail
IT/Web
Manufacturing
Recruitment
Business Services
Trade Services
Lifestyle
Business Branding & Gifts Headlines
Business gifts work wonders
Branding your business
It's a darlin wee gift
The gift of giving
Start thinking about those promotional gifts
Promotional TXT comes of age
Make a whale of an impression with Oak and Whale gifts
Business Branding & Gifts
Promotional TXT comes of age
Monday, 01 October 2007
Activetxting is a product developed by a New Zealand company, User Tronic Developments Ltd.
The concept uses mobile phones txt capabilities for registering and receiving promotional offers. There is no database maintenance required by the retailer. The customers subscribe and unsubscribe themselves using their mobile phones.The retailer places a banner inside their premises which can be any size. An example follows:
Would you like to be notified of special deals by txt Just txt xyz to 021 xxx xxx
When a shopper enters the premises and sees the banner and decides to register for the promotional offers, they use their mobile phone and txt your assigned xyz code to the 021 number.
After the shopper has sent the txt message they will receive a welcome txt message and instructions on how to unsubscribe.
The cost to the shopper to subscribe is their normal txt charge from their service provider.
Before the retailer can send promotional messages from their phone they must register for the service. This involves registering the mobile phone number that they will use, to send txt messages and a password.
Also required are the signup registration code and the welcome txt message.
Now the retailer can send a promotional offer anytime by using the registered mobile phone.
To send a promotional txt message, the retailer enters the password followed by the txt message. A confirmation txt message is sent back displaying the number of subscribers the message was relayed to.
There are several pricing plans available. You can even set a minimum monthly budget of $15.00 plus GST. A report of how many new subscribers, total subscribers, numbers of messages sent and the number of subscribers who have un-subscribed is produced every month.
Some examples of uses:
Restaurants can send promotional deals when they have a quite period and wish to fill tables.
Organisers of clubs can send informational messages to all their club members ie game cancellations.
Businesses who wish to send new product information.
Taverns can send a happy hour message.